Social Media + Video Content

XIGI TECH Social Media

Client

XIGI TECH · Advertising Agency

Role

Graphic Designer & Video Editor

Deliverables

Social Media Carousel, Posters, Brand Promo Videos

Year

2024-2025

Overview

Created social media content for XIGI TECH across carousel posts, promotional posters, and brand videos. The work covered service promotion, announcements, and portfolio content while maintaining a consistent visual identity across Instagram, Facebook, and LinkedIn.

The Challenge

XIGI TECH needed a consistent social media presence to communicate its digital marketing, web development, and creative services. The challenge was to make these services easy to understand while keeping the content visually engaging and consistent across different formats.

The Solution

Created a mix of carousel posts, promotional posters, and short brand videos to communicate XIGI TECH's services, projects, and work across social media.

Carousel Posts: 4-slide educational carousels designed to explain XIGI TECH's services through clear messaging and a simple visual flow.

Standalone Posters: Promotional posts created for service announcements, digital marketing, web and app development, and other brand communications.

Brand Promo Videos: Short promotional videos showcasing XIGI TECH's services, projects, and creative capabilities using typography, transitions, and simple animated elements.

All content followed XIGI TECH's existing brand identity, including its colour palette, typography, and logo usage, while adapting the visual treatment to each content format.

Outcome

The content was used across XIGI TECH's Instagram, Facebook, and LinkedIn channels for service promotion, announcements, and brand communication. The project covered multiple content formats while keeping the visual identity consistent across the campaign.

Tools Used

Premiere Pro Premiere Pro After Effects After Effects Illustrator Illustrator